Consulting project Research Proposal Example | Topics and Well Written Essays - 3500 words

Consulting project - Research Proposal Example In order to fix the problem the mothers of young kids use greasy hair oils, harmful chemicals, time consuming nit combs, visit exorbitantly priced spas and parlors but almost never get the desired result. The product to be marketed is a vacuum hose attachment with a nit comb attached to the front which provides a convenient, safe and environmentally friendly way for a speedy removal of lice from the head providing instant relief to children from head lice and it will be launched in the Indian market by the name:- LiceSuk International Comparison Program'(2005) suggests that India along with five countries account for nearly half the GDP of total world as measured in PPP. More than half of the world's total population lives in just two countries of the world -India and China. Moreover these are the developing countries of the world which offer higher growth rate as compared to the already developed markets; and the economically developed countries like US and Germany are facing greater heat of recession with surging economic crises. Therefore one can think of investment in either India or China. I took India as the country to develop LiceSuk because there is a need of this new product in an Indian Market and till now no other company has launched this type of product in the Indian Market. Our Vision: Our vision is for LiceSuk to be'accessible on shelves worldwide; providing a safe, environmentally friendly, fast and effective alternative method to remove head lice and lice eggs at an affordable price for all. About LiceSuk: LiceSuk is a vacuum hose attachment with a nit comb attached to the front which provides a convenient, safe and environmentally friendly way for the speedy removal of lice from the head providing instant relief for children from head lice. It is a comb attachment which fits into a standard vacuum hose, utilizing the suction and removing both lice and eggs instantly. The LiceSuk'model'is a simple, lightweight,'hand held device which'has been designed to be placed into a vacuum hose to utilize the suction power, sucking out head lice and lice eggs from the infested hair. LiceSuk'is a safe,'environmentally friendly'alternative method'to the current head lice removal process involving lotions and fine combing. LiceSuk provides instant relief for'all; the lice are removed (sucked out) almost immediately. Features and Benefits of LiceSuk: LiceSuk is a once off purchase and being only 15cm in length it'can be easily stored away'for later use,'it can be used over and over again on the whole family - No more repeatedly buying expensive shampoos and lotions again! LiceSuk is suitable for all hair types (2 comb option, thicker and thinner). LiceSuk saves time as it sucks the'lice and lice eggs out almost instantly - No need for leaving lotions in hair anymore! LiceSuk is a safe alternative method which eliminates the'use of harsh, toxic, smelly chemicals - Great for those with sensitive skin! LiceSuk provides instant relief from the uncomfortable itchy feeling caused from the lice. A modern and ergonomical model, LiceSuk has been designed for ease of use. Maintenance and cleaning is very easy,